The Wealthy Shepherd: A Story about Using Integrity, Balance, and Trust to Succeed in Business
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by Mark Schaffner
Price: $15.95
100 Pages, Paperback, 5.25 x 8.25
ISBN-10: 1-934300-04-7
ISBN-13: 978-1-934300-04-6
The Wealthy Shepherd: A Story about Using Integrity, Balance, and Trust to Succeed in Business—is a powerful narrative that conveys necessary, yet often ignored, best business practices. The book is based upon the author’s experiences and observations working with many entrepreneurs and business leaders, including more than 40 self-made millionaires.<br />
The fascinating tale is about a young business owner in search of a mentor to help him save his faltering business. He meets a respected wealthy business owner from New Zealand who takes him on a journey where he discovers the secrets of building and growing a successful business dedicated to quality service and fairness in dealing with customers, employees, and vendors.<br />
He learns how to attract and nurture loyal clients, consistently grow sales by 20-30%, motivate employees, create positive work environments, financially reward employees, manage finances, and balance personal and business life—by embracing the basic values of integrity, balance, and trust.<br />
The dialogue carries the reader along as the young business owner learns these important lessons, successfully applies them, and gains wealth in business and happiness in personal life.
About The Author
Mark Schaffner is President and CEO of the Ben Craig Center, the business incubator associated with The University of North Carolina at Charlotte. During almost 20 years, he has studied, advised, or observed some 300 business leaders—including more than 40 self-made millionaires.
His current and past clients have raised more than $150 million in venture capital and created more than 1,200 new jobs. He has also had the unique opportunity to discern the practices and insights of some of Charlotte’s most successful entrepreneurs and financiers.
His prior business experience includes positions held as Chief Executive Officer, Chief Operating Officer, and Vice President of Sales & Marketing in high-growth and high-technology companies and in creating and operating his own successful business.
He is an active participant in several community and service organizations and a frequent speaker at business related meetings and training sessions.
Mark’s wide range of experiences motivated him to write The Wealthy Shepherd book in order to share with others what he has learned about creating business wealth and personal happiness using integrity, balance, and trust.
Reviews
“Glad to read The Wealthy Shepherd. The title says a lot. Speaking as one who has helped countless young people become Wealthy Shepherds, I believe the book offers valuable advice to us in a ‘page-turner’ way.”—Ed Crutchfield, Chief Executive Officer, Retired, First Union Corporation, now Wachovia.<br />
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“The Wealthy Shepherd does a nice job of pointing out the three constituencies we struggle to satisfy every day—employees, customers and stockholders—and the importance of not overemphasizing one at the expense of the other.” —Jack Prim, Chief Executive Officer, Jack Henry & Associates.<br />
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“If I had to pick one book to give to another business person, The Wealthy Shepherd is the one. In fact, I ordered 20 copies for my sales people.” —Stuart Ross, President, ACO Medical Supply.<br />
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“I've always believed that you can do better in business taking care of people rather than taking advantage of them—The Wealthy Shepherd shows you how.” —Chris Mele, Chief Executive Officer, CompanionCabinet Software.<br />
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“The Wealthy Shepherd is one of those rare business readings that remind us that true intrinsic values such as integrity, balance, and trust are essential elements of a successful life both personally and professionally.”—Dirk Edwards, Vice President, Marketing, BestSweet Inc.<br />
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“The Wealthy Shepherd fills the gap missing in many businesses.” —Tehseen Ali, Chief Executive Officer, Verian Technologies.
Customer Reviews
 | Dorothy Piersol from Van Wert , OH | | | What a wonderful guide, not only for the young business person, but for every reader! The emphasis on values, morals, and character make this book one that will be valuable to any person who reads it, whether or not he/she is in the field of business. |
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